For paid media & ad ops

Paid media teams juggle a lot of plates. Mojo keeps them spinning.

Mojo is the AI Campaigns Agent for B2B campaign managers, keeping setup, QA, pacing, performance, reporting, and pipeline moving without another spreadsheet, reminder, or "did we check that?" moment.

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Run the monthly keyword pruning across Google and Reddit.
Keyword pruning complete: 28 changes for your review
Scanned 1,847 keywords across 24 campaigns on Google and Reddit. Made the following changes. Nothing live yet.
Pause: 14 keywords
CPL >2× target over the last 30 days
Draft
Add negatives: 9 keywords
Off-intent terms, zero conversions in 60 days
Draft
Lower bids −20%: 5 ad groups
Spend leak, no pipeline touched last quarter
Draft
~$3.2K/mo projected saving at current pacing.

As if your Friday should look like this.

Every block here is something you're personally doing. Mojo takes those. This is the week you actually signed up for.

9 AM
Validate landing pages are connected to the right ad groups
StrategyCreative strategy with PMM, Summer Series launch
11 AM
Check spend pacing vs. budget
CollaborateAgency sync: creative direction, round 2
12 PM
Investigate: why no conversions from the CISO segment?
Research the Sales VP's question about LATAM spend
1 PM
Kick off persona ROI journey analysis
LeadershipPipeline target 1:1 with your VP
2 PM
Check budget pacing across all campaigns
Overhaul the UTM builder
Create separate ad groups for Tier 2 accounts
3 PM
Deep workQ3 channel strategy: where to place next quarter's budget
4 PM
Complete the weekly metrics update

Five jobs Mojo runs for you.

Every one ends the same way: Mojo shows the work, you approve, nothing touches a live account without you.

01Answer the spend question on the spot

Any region, any segment, any message. Account for every dollar without an all-nighter.

The Sales VP just asked: what did we spend in LATAM last quarter, and did any of it touch pipeline?
LATAM spend, Q2
Pulled across LinkedIn, Google, and Meta, joined to Salesforce.
LinkedIn$41,200
Google Ads$28,640
Meta$9,310
$79,150 total. Touched 14 opps now in pipeline, $612K influenced. The full account list is ready if the VP wants it.
02One brief, every network

Describe the campaign once. Mojo builds it across platforms, ready for your approval.

Launch a Q3 ABM campaign for enterprise RevOps, $60K budget.
🚀 Campaign plan, ready for approval
From your brief. Nothing goes live until you say go.
LinkedIn · Sponsored Content
Enterprise RevOps · 500–5K employees · $32K
Draft
Google Ads · Search
24 keywords, branded + category · $20K
Draft
Marketo · Program + nurture
"Q3 RevOps ABM" · 3-touch follow-up
Draft
Tracking · UTMs
Wired across every link, consistent naming
Ready
Nothing is live yet. Review, then approve.
03Alerts with real recommendations

Not "spend is up 12%." A flag when something is outside normal variance, with a move attached.

⚠️ Heads up before this gets expensive
Flagged in your Slack, with a move ready to go.
LinkedIn · CISO segment
CPL, last 7 days$418
30-day norm$210 avg
Variance2.1 SD high
Recommended: shift $4K/day from this ad set to Google Search, where CPL is running 18% under target. Approve and I'll move it, or keep watching.
04Pipeline influence reporting

Tie paid activity to Salesforce. Numbers you can defend in a budget review.

📊 Approximate pipeline influence, Q2
Based on Salesforce campaign touches. Spend joined per channel.
ChannelSpendInfluenced
LinkedIn$182K$2.4M
Google Ads$96K$1.1M
Meta$34K$380K
All channels$312K$3.9M
Approximate by design. It shows the assumptions, so you can stand behind the number in the review.
05The analysis on your backlog

The CPL-by-persona breakdown that always loses to the urgent. Finally run.

Run the CPL-by-persona breakdown I've been meaning to do for a month.
CPL by persona, last 90 days
Across all channels. Sorted by efficiency.
RevOps Director$176 best
VP Marketing$241
Demand Gen Mgr$298
CISO$418 2.4x
The CISO segment is your spend drain. Want the same cut by channel, or a draft reallocation to test?

Connect once. Mojo handles the API work.

Mojo pulls campaign context from the platforms where paid media actually lives (spend, audiences, engagement, attribution, pipeline, and account data), so your campaigns stay connected without another export, upload, or spreadsheet ritual.

LinkedIn Ads Google Ads Meta Demandbase Marketo Salesforce GA4 HubSpot + many more

Not paid media?

Expands automatically
Marketing ops & leadership

Once your stack is mapped for paid media, the same connections power lifecycle, attribution, and the questions leadership keeps asking.

See the ops view →

Your team is too good to spend their week doing work Mojo can handle.

Join the beta. Connect your stack. Ask the question you've been meaning to ask.

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