Quietly letting people in
Mojo doesn't recommend campaigns. It runs them. Paid, search, email, web, live in hours, proven, not guessed.
Why we're different (no, really)
Mojo turns signals into live integrated campaigns in hours, clean enough to trust what you learn.
Write the brief. Pour the coffee. Mojo's already building. It assembles the campaign, QAs every last bit, keeps watch on performance, and circles back on the lagging indicators weeks later, after you've called the win and moved on. All in the tools you already use.
Last-click lies. An early winner can hit stat-sig weeks before the pipeline ever shows up. Mojo runs holdouts and keeps measuring long after you've moved on, so you see true pipeline impact, not a number that only looked good early.
Couldn't help but wonder who did all this
Something happens between strategy and execution that corrupts results. Mojo owns the whole thing, so it can't.
Mojo turns one brief into a launch-ready plan: platforms, ad groups, nurture, UTMs, all wired. You approve. It ships.
No B2B deal closes with one contact. Mojo spots the buying-committee roles your campaigns aren't reaching, then adds them as targets so no decision-maker goes dark.
| Event | Cost | Cost / opp | Verdict |
|---|---|---|---|
| Pavilion CMO dinners | $24K | ~$1,400 | Fund |
| RevOps Co-op (virtual) | $12K | ~$1,900 | Fund |
| Forrester B2B Summit | $45K | ~$2,100 | Fund |
| Demand Gen Summit | $60K | ~$3,800 | Negotiate |
| SaaStr Annual | $180K | ~$9,000 | Skip |
Twelve events, one budget. Mojo scores every sponsorship on expected meetings, pipeline, and cost per opp, then ranks them so you fund the ones that earn it.
| Network | Spent | Projected EOM | Pacing |
|---|---|---|---|
| $18,420 | ~$78,930 | +13% | |
| Google Ads | $33,116 | ~$141,930 | on track |
| Meta | $6,240 | ~$26,743 | −24% |
| All networks | $67,656 | ~$289,946 | on track |
Mojo watches every live campaign. Overspend, underpacing, CPA drift: it catches the problem early, explains the cause, and proposes the fix. Before the budget's gone.
When leads vanish between the form and the rep, Mojo traces every handoff, finds the break, and shows you the pipeline it's costing. Then routes what's stuck.
| Network | Spend | MQLs | Pipeline | ROI |
|---|---|---|---|---|
| $70K | 184 | $1.84M | 26x | |
| $145K | 312 | $2.18M | 15x | |
| Meta | $35K | 67 | $420K | 12x |
| Demandbase | $40K | 143 | $1.43M | 36x |
| Total | $290K | 706 | $5.87M | 20x |
Spend, performance, and pipeline across every channel. Mojo writes the analysis and flags what actually moved. Four days of work, done on schedule.
The gap isn't the AI. It's the access and the depth of B2B context that only comes from having done this work.
It knows the work. Intent, account data, and campaign performance in context — it catches B2B mistakes a general model never sees.
It does the work. Other tools read your LinkedIn data. Mojo creates the campaign, sets the budget, pauses the ad set.
It shows its work. You see exactly what Mojo did and why. When it's not confident, it tells you.
It spends reasoning on your problem. B2B context is engineered in — Mojo doesn't relearn your funnel every session.
When a platform changes its API, that's our problem to fix, not your Monday. Connect once with OAuth and Mojo keeps every integration working as the platforms shift underneath. No API keys. No IT ticket.
Mojo uses read and write access where tasks require it: campaign setup, lead management, reporting. Every permission is scoped to what's needed and documented. Read the security overview →
Built on Demandbase's 20-year B2B platform
Demandbase has spent two decades inside B2B marketing: the campaigns, the attribution models, the edge cases, the Marketo-to-Salesforce sync failures, the UTM conventions that work and the ones that silently corrupt a quarter of pipeline data.
Mojo is what happens when that knowledge gets built into an AI teammate, not trained on documentation, but on how B2B marketing teams actually operate.
Yes, that's kind of the whole point. Mojo connects to your ad platforms, MAP, and CRM so it can actually do things, not just suggest them. Read access so it knows what's running. Write access so it can act. You approve anything that matters before it executes. Nothing touches budget or live campaigns without your sign-off.
Those tools can do a lot, but they're general purpose. Mojo is purpose-built for B2B marketing execution. It connects directly to your platforms (LinkedIn, Marketo, Salesforce, etc.), understands B2B buying cycles, and runs end-to-end workflows: pulling data, transforming it, pushing it to your CRM, notifying your team on a schedule you set once. Less context-setting every session, more work actually getting done.
Mojo was built by marketers, so we know what's actually at stake. Budget, live campaigns, and pipeline don't move without your explicit sign-off. You set the rules, Mojo follows them. Think of it less like handing over the wheel and more like having a really capable teammate who checks before they act.
Demandbase is an enterprise ABM platform: data, advertising, and orchestration built for large GTM teams. Mojo is a separate, AI-native product for lower mid-market and SMB teams who want the execution without the enterprise overhead. It's built on Demandbase's twenty years of B2B data but runs against whatever stack you already have, with Demandbase optional. Same DNA, different job.
The platforms most B2B teams run on: LinkedIn, Google Ads, and Meta for paid; Marketo and Salesforce for MAP and CRM; GA4 for analytics. We add more each month based on what beta users actually need. If something critical to your stack is missing, tell us when you sign up and it moves up the list.
Nope. You can explore Mojo on sample data with no setup. If and when you want to connect your stack, it's one-click OAuth, no credentials shared, no data stored outside your existing platforms. Most people connect within their first week once they see what it can do.
Fair question: a lot of great marketing teams do. The beta doesn't require connecting any company systems to get started. When you're ready to integrate, Mojo uses read-only OAuth for most connections and never stores raw data. We're happy to share a one-pager for your security team if that helps move things along.
Mojo connects through scoped OAuth and works against the data already in your platforms; it doesn't copy your CRM into a separate warehouse. Access is limited to what a given task needs, and every action is logged. We're happy to walk your security team through the details and share documentation. Just ask anytime.
You set the guardrails before Mojo ever touches a campaign: budget ceilings, channels, action types. Anything outside those guardrails comes back to you for approval in Slack or in-app. Every action is logged with the reasoning behind it, and any change can be rolled back in one click. If Mojo isn't sure, it asks. It doesn't guess on your money.
Direct access to the team building this. A line to the people writing the roadmap, and your feedback shapes what ships next. Beta pricing locks in when we go GA. The trade is honest input. We want to hear what doesn't work, not just what does.
Plenty. It's a beta, and we'd rather be upfront about it. Coverage is deepest on the core platforms; some channels are read-only for now, and a few workflows still ask for a human step where we're not yet confident enough to act alone. You'll hit edges. Telling us where is the single most useful thing a beta user can do.
The beta is free. When we go GA, beta participants lock in early-access pricing, and you'll know the number well before anything changes, with no surprise conversion. We'll share specifics as we get closer to launch.
Please do — the more practitioners testing real workflows, the better Mojo gets. It's self-serve, so they can sign up directly with their work email.
We're targeting general availability in Q3. Until then we're quietly letting a limited number of teams in — it's self-serve, so sign up with your work email and you're in. We're keeping the beta deliberately small, so the earlier you tell us what you need, the better.
Join the beta. Connect your stack. Ask the question you've been meaning to ask.
Get your Mojo →No credit card required · Operated by Demandbase, Inc. · Security →